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Many people tend to underestimate the power of a good photo. That’s a big mistake, as having a great profile picture may change a lot of things for you on LinkedIn. Just like when going to an interview, the first impression you make on all possible connections is through the way you look – how you’re dressed and the expressions you’re making, and on social media, you make that impression through your photo.
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Recruiters on LinkedIn don’t have it easy. They are often at the end of professional jokes and there are so many people that it’s hard to find prospective people to hire. Every year, the platform and the people on it go through changes and adapting to that is what will make you a successful recruiter in the long run. In this article, we will be focusing on recruiting with LinkedIn, all the ways to get better at it, and how to make the most of this professional network.
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If you’re using LinkedIn for sales or recruiting purposes, it’s likely that you’re spending a ton of time connecting with valuable prospects. At some point, it’s beneficial to gather the contacts of all those people so that you can continue your communication through other sources.
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Almost every working professional that I know uses the free version of LinkedIn – it’s a great social network for connecting with co-workers, sharing opinions about your job and industry, and potentially finding a new career. However, the free version isn’t the only one available, and many people wonder whether subscribing to one of the premium plans is worth it. In today’s article, we will be discussing whether you should cancel LinkedIn premium and just use the free version, or whether it’s truly worth the money, and you should continue paying in order to get more out of the platform.
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If you’ve been using LinkedIn for some time now, you’ve probably noticed that the LinkedIn people search is not always effective and can even be irrelevant. Why does that happen? Well, because the platform’s algorithm is not the most efficient one. If you want to learn how to reach out to someone on LinkedIn quickly without spending hours on end searching, then this article is for you.
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Started in 2002, LinkedIn in its early years was similar to a virtual Rolodex – a platform where you could connect with your business connections, co-workers, and other colleagues. Today, approximately 20 years after its launch, LinkedIn has become an extremely powerful professional network and corporate recruitment platform.
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TikTok is THE social media platform at the moment. As we’ve seen, every social media platform has a period of time where it’s at the peak of its popularity and, as of right now, that top spot belongs to TikTok. Whether you’re a content creator that wants to get a bigger following or a brand working on its marketing, having an account on this video platform is a must.
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Promoting your products and services with user-generated content is an idea that’s getting more and more popular. In fact, a recent study by TurnToNetworks shows that for 90% of customers, UGC has more influence over their buying decisions in comparison to promotional emails and even what they find on Google.
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TikTok has been growing into more than just a social media platform after it went viral in 2020. Some of the platform’s recent updates copy other applications such as “BeReal” or “Instagram,” and after years of trial and error, TikTok finally rolled out what they like to call the TikTok store.
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There aren’t many businesses that can calmly and with assurance say that they don’t need a TikTok presence. The reality is that over the last few years, it has become impossible to have a marketing strategy that doesn’t involve this particular social media giant. The reasons for that are many, and one article will likely not be enough to cover them all. The main focus of today’s piece will be slightly different.
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