Marketing

Man checking his watch to is if it is the best time to post on Instagram

Let’s Talk About the Best Time to Post on Instagram

In order to be successful in your Instagram advertising campaigns, you need to create content that’s engaging and interesting to your target audience.

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The cat and the rooster look at the ball as an example of the Guerrilla marketing

Wondering about Guerrilla Marketing? Here’s 15 Real-World Examples of Guerrilla Marketing

Wondering about Guerrilla Marketing? Here’s 15 Real-World Examples of Guerrilla Marketing Competition among businesses is at an all-time high, with so many brands leveraging digital platforms, especially after the pandemic. Businesses want customers to spend money on their products and services, and as a result, customers receive hundreds of spam … Read more

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A pile of books and guide to how to make a Wikipedia page

How to Get on Wikipedia – A Guide

How to Get on Wikipedia – A Guide The need for businesses to have a social media presence has been growing every day. I can go as far as to say that if your competitors are maintaining all their social accounts and you’re not maintaining yours, you’re most definitely losing … Read more

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one hand hands the paper heart to the other hand as a metaphor for content syndication

Content Syndication – What it is, and how use syndication networks to reach new audiences

Content Syndication – What it is, and how use syndication networks to reach new audiences  The main idea behind any sort of marketing, no matter if it’s B2B or B2C, is to help spread brand awareness. That means that your goal, whenever you start any marketing initiative, is to reach … Read more

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Color palette for product branding

What is Product Branding and Why Does it Matter for Your Business?

What is Product Branding and Why Does it Matter for Your Business?  Not too long ago, we thought of branding as the particular design or symbol that a company uses to advertise its products or services. However, this is a significant understatement of what branding is all about, as it’s … Read more

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Speaker talking about podcast for business on the microphone

The Power of Leveraging Podcasts for Business Growth

The Power of Leveraging Podcasts for Business Growth Listening to podcasts became a thing last year. That has led to many entrepreneurs on the path to creating podcasts for business – shows that are related to what the company does but aren’t a direct promotion of its products or services. … Read more

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Creating an Instagram story on the phone

How to use Instagram Stories for promotion

How to use Instagram Stories for promotion These days social media feels like a personal diary. You see people documenting what they do, the places they visit, what they eat, and whom they meet with. This stream of endless events is crammed into what we call an “Instagram Story” – … Read more

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Shopping cart as a metaphor for remarketing

Remarketing vs. Retargeting – Everything You Need to Know

Remarketing vs. Retargeting – Everything You Need to Know According to a webengage study, only about 3% of people actually end up purchasing a product the first time they land on your site. As per Search Engine Land, this percentage goes even lower to 2.35%! This is because First-time website … Read more

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Young photographer shooting her first gig after searching for unique side hustle jobs

22 of the Best Side Hustle Jobs for 2022

22 OF THE BEST SIDE HUSTLE JOBS FOR 2022 If you’ve started working from home during the pandemic, you’ve probably noticed how much more free time you have. That’s because you no longer have to spend hours preparing yourself for work and commuting back and forth. That might have you … Read more

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Guide to how to get more customer review presented as a photo of woman with glittery stars on around her eye

How to Generate More Customer Reviews

How to Generate More Customer Reviews Customer reviews are a crucial part of being able to grow and expand a business as well as establish a name for yourself. 54% of consumers claim that they read at least four reviews before deciding to purchase a product. Nearly half of internet … Read more

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Guide to Youtube marketing

Your Complete Guide to YouTube Marketing

Your Complete Guide to YouTube Marketing Every entrepreneur knows they need a strong social media presence in 2021. Choosing which platform best matches your business is quite the challenge. Many different social media platforms fight to get your advertising dollars and become an essential source of your marketing efforts. Facebook, … Read more

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A helping hand for your Facebook marketplace search

How To Sell On Facebook Marketplace – A Complete Guide!

HOW TO SELL ON FACEBOOK MARKETPLACE – A COMPLETE GUIDE! Facebook Marketplace – Let’s Go Back In Time The e-commerce industry is spreading like wildfire. The industry has made it possible for businesses to thrive and grow, no matter how small the scale. To give you an example of how … Read more

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Using benefits of Facebook ads

The Ultimate Guide To Harnessing The Power Of Facebook Ads

The Ultimate Guide To Harnessing The Power Of Facebook Ads Facebook ads are an excellent way of getting your message out to potential customers. Whether you’re trying to drive traffic back to your website, promote a product/service, or even boost your online presence, this tool is an excellent way of … Read more

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Man making a purchase from an ecommerce store that he found through link advertising that was created by an affiliate marketing agency

A Guide to Affiliate Marketing for Beginners

A Guide to Affiliate Marketing for Beginners Affiliate marketing is a process where anyone can earn a commission by helping a company or business sell products online. Have you ever noticed some influencer you follow post about a product with a disclaimer of ‘sponsored post’ or ‘affiliate link’? If yes, … Read more

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LinkedIn website benefits for your business

11 Ways LinkedIn Benefits Your Business

11 Ways LinkedIn Benefits Your Business The world is now a global market, and to benefit from that market, you need to have a global presence. However, you cannot do that if you are unaware of creating and maintaining a virtual identity for your business. Possessing a stellar LinkedIn business … Read more

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Search engine marketing map

Search Engine Marketing Fundmentals to know before getting started

Search Engine Marketing Fundmentals to know before getting started If you want to know more about SEM and how it differs from SEO, you are not the only one! Many digital marketing terms sound similar but have different meanings. In this article, we will clear up all of the confusion.Are … Read more

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Launching the TikTok app from your device when starting a tiktok promotion campaign

How to Use TikTok Promotion to Market Your Business

How to Use TikTok Promotion to Market Your Business During all of 2020, TikTok established itself as one of the main social media platforms. Of course, this newly crafted presence led to many businesses creating TikTok accounts and using the platform for marketing purposes, by hiring influencers to create paid … Read more

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Pinterest management guide

Leverage Pinterest Management to Grow Your Business

Leverage Pinterest Management to Grow Your Business Pinterest is definitely a fun platform, a platform that inspires and fuels our imagination. If I’m talking about myself, whenever any event is coming up and I need to put an outfit together, Pinterest is where you’ll find me. The question here is, … Read more

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Directions for publishing to Google News Feeds

The Ultimate Guide to Publishing Your Content on Google News FEED

The Ultimate Guide to Publishing Your Content on Google News FEED Google News is the primary go-to platform for millions of users worldwide for local, regional, and international news. Website owners are continuously finding new ways to bring traffic to their websites to generate success. Appearing on the Google News … Read more

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Outdoor Paid advertising displays that highlight the importance of having a Paid advertising strategy

How To Manage Paid Advertising With An Effective Strategy

How To Manage Paid Advertising With An Effective Strategy Paid advertising is an effective internet marketing strategy that can be used to generate new customers. Whether you’re just starting out or looking for a way to grow your business, harnessing the power of marketing channels can transform your business. There … Read more

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Friends taking a photo of their meal for social media and discussing the Power of influencers for Influencer Marketing

Influencer Marketing: The Power of Influencers And How to Develop And Implement Your Strategy

Influencer marketing has become a powerful tool for brands and businesses to reach their target audience. From celebrities and social media personalities to full-time bloggers and journalists, people love to follow the advice of those they know and trust. Everyone needs to start taking influencer marketing seriously!

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Girl reading Google My Business Beginner's Guide

Google My Business Beginner’s Guide

If you’re a small business owner, being recognized and found on Google can make or break you. If customers are unable to find your business or more information about it, then your chances of them buying from you dwindle. That’s why having a Google My Business Listing can be essential to your success. Whether you’re a brick-and-mortar store working on local SEO or a business specializing in local area services, a Google My Business listing might be right for you. To find out, keep reading and we’ll explain more about what this listing is and how you can use it to increase your business’s online visibility.

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Importance of reputation management

Reputation Management for Small Business and How Google 5 Star Reviews Help

Let’s face it. Whether you own a large brand or a recent start-up company, you strive to have a good image. In this day and age where anything can be searched online, nothing is more important than your online image.
One common mistake many small businesses make is to focus on marketing strategies and product quality without focusing on the business’s reputation. This includes customer feedback, ratings (the most coveted 5-star Google rating), and reviews.

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Website Promotion of the coffee shop

6 Ways to Promote Your Website That Won’t Cost You Money

Are you looking to promote your business without breaking the bank? How about for free?
Creating a website is just the first step toward putting your business on the cyber map, and it will all go to waste if there is no one to see it.
At the same time, the world of website advertising is often confusing and discouraging, not to mention costly, particularly if you are running a small business with a limited marketing budget.

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Photographing food with the mobile phone for Instagram marketing

10 Insanely Effective Instagram Marketing Tips

Instagram is currently the sixth biggest social media app with over a billion monthly active users.
With billions of likes and comments exchanged on the platform every day, we doubt you want to miss getting a slice of that massive engagement pie.
But to do so, you will certainly need to get your marketing A-game on and start using all the Instagram growth tools given to you for free.
Without further ado, let’s dive into how you can use Instagram to boost your business.

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