Marketing

Creating an Instagram story on the phone

How to use Instagram Stories for promotion

These days social media feels like a personal diary. You see people documenting what they do, the places they visit, what they eat, and whom they meet with. This stream of endless events is crammed into what we call an “Instagram Story” – a second-long video where people share parts … Read more

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Shopping cart as a metaphor for remarketing

Remarketing vs. Retargeting – Everything You Need to Know

According to a webengage study, only about 3% of people actually end up purchasing a product the first time they land on your site. As per Search Engine Land, this percentage goes even lower to 2.35%! This is because First-time website visitors don’t know much about your business On the … Read more

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Guide to Youtube marketing

Your Complete Guide to YouTube Marketing

Every entrepreneur knows they need a strong social media presence in 2021. Choosing which platform best matches your business is quite the challenge. Many different social media platforms fight to get your advertising dollars and become an essential source of your marketing efforts. Facebook, Twitter, Instagram, Tiktok, and YouTube all … Read more

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Man making a purchase from an ecommerce store that he found through link advertising that was created by an affiliate marketing agency

A Guide to Affiliate Marketing for Beginners

Affiliate marketing is a process where anyone can earn a commission by helping a company or business sell products online. Have you ever noticed some influencer you follow post about a product with a disclaimer of ‘sponsored post’ or ‘affiliate link’? If yes, that’s an example of affiliate marketing. Every … Read more

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Outdoor Paid advertising displays that highlight the importance of having a Paid advertising strategy

How To Manage Paid Advertising With An Effective Strategy

Paid advertising is an effective internet marketing strategy that can be used to generate new customers. Whether you’re just starting out or looking for a way to grow your business, harnessing the power of marketing channels can transform your business. There are several paid advertising platforms that businesses can consider; … Read more

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Friends taking a photo of their meal for social media and discussing the Power of influencers for Influencer Marketing

Influencer Marketing: The Power of Influencers And How to Develop And Implement Your Strategy

Influencer marketing has become a powerful tool for brands and businesses to reach their target audience. From celebrities and social media personalities to full-time bloggers and journalists, people love to follow the advice of those they know and trust. Everyone needs to start taking influencer marketing seriously!

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Website Promotion of the coffee shop

6 Ways to Promote Your Website That Won’t Cost You Money

Are you looking to promote your business without breaking the bank? How about for free?
Creating a website is just the first step toward putting your business on the cyber map, and it will all go to waste if there is no one to see it.
At the same time, the world of website advertising is often confusing and discouraging, not to mention costly, particularly if you are running a small business with a limited marketing budget.

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Photographing food with the mobile phone for Instagram marketing

10 Insanely Effective Instagram Marketing Tips

Instagram is currently the sixth biggest social media app with over a billion monthly active users.
With billions of likes and comments exchanged on the platform every day, we doubt you want to miss getting a slice of that massive engagement pie.
But to do so, you will certainly need to get your marketing A-game on and start using all the Instagram growth tools given to you for free.
Without further ado, let’s dive into how you can use Instagram to boost your business.

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