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Digital Marketing
Nowadays, almost everyone is on TikTok. It has become the leading social media platform for many of us, from young adults and teenagers to brands, celebrities, and budding influencers. It’s not surprising as TikTok offers all of us an easy way to consume content without having to dedicate much of … Read more
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Listening to podcasts became a thing last year. That has led to many entrepreneurs on the path to creating podcasts for business – shows that are related to what the company does but aren’t a direct promotion of its products or services. It’s no wonder that many small businesses have … Read more
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These days social media feels like a personal diary. You see people documenting what they do, the places they visit, what they eat, and whom they meet with. This stream of endless events is crammed into what we call an “Instagram Story” – a second-long video where people share parts … Read more
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According to a webengage study, only about 3% of people actually end up purchasing a product the first time they land on your site. As per Search Engine Land, this percentage goes even lower to 2.35%! This is because The above estimate might seem surprisingly low. However, in these competitive … Read more
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Every entrepreneur knows they need a strong social media presence in 2021. Choosing which platform best matches your business is quite the challenge. Many different social media platforms fight to get your advertising dollars and become an essential source of your marketing efforts. Facebook, Twitter, Instagram, Tiktok, and YouTube all … Read more
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Facebook ads are an excellent way of getting your message out to potential customers. Whether you’re trying to drive traffic back to your website, promote a product/service, or even boost your online presence, this tool is an excellent way of doing so. With over two billion users, the odds are … Read more
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Affiliate marketing is a process where anyone can earn a commission by helping a company or business sell products online. Have you ever noticed some influencer you follow post about a product with a disclaimer of ‘sponsored post’ or ‘affiliate link’? If yes, that’s an example of affiliate marketing. Every … Read more
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