CAMBERLION CHRONICLES

Tools and Insights for Your Business Journey.

Young influencer recording a video about TikTok algorithm 2022

TikTok Algorithm 2023 – Let’s Learn All Its Secrets

By now, probably everyone knows that the best application for setting trends, going viral, and gaining a following is TikTok. Over the last two years, this social media platform has taken the world by storm and is now even rivaling Google for the most used search engine.

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Storyteller with interesting information. Group of children students in class at school with teacher.

How to Use Storytelling in Your B2B Marketing Strategy

You already know that storytelling is a vital B2C marketing strategy. Just turn on any commercial from brands like Apple or Nike – they’re not selling a particular product, they’re selling a story. More often than not, we buy into that narrative, and that’s why so many people are willing to spend more money on getting an item from a particular brand instead of choosing to get the same one but from a no-name company.

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Man playing acoustic guitar in the studio as a metaphore for trademark vs. copyright difference

Trademark vs. Copyright – Let’s Discuss the Key Differences

Do you consider your business to be a brand? Are you creating your own products, original materials, and other types of assets for your company? If yes, then you have to consider what you can do to protect your intellectual property. If you’ve already done a little bit of research, you’re probably wondering what the differences between copyright and trademark are.

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Woman explaning company statistics on custom slides

How to Create Custom Slides for All Your Business Presentations

Creating a presentation for your business is different from any you’ve presented before, in front of your classmates, friends, teachers, and even the church group you’re a member of. When it comes to the business side of things, the stakes get much higher, and a poorly made presentation can make or break a deal you’ve worked so hard to win. If you’re a small start-up, it can make or break your entire company.

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Male worker folding a fresh printed t shirt as one of the businesses to start online

The 10 Best Businesses to Start Online

Many people who are in college or who are working 9-5 jobs are wondering what kind of online business they could start. After all, building an online business is a great way to nurture your entrepreneurship while also gaining some financial security and becoming more independent. Over the last few years, the idea of starting companies that fully operate online has developed. Many young businessmen and women have gained quite a bit of wealth by developing innovative stores and services

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Man explaining SEO strategies to young workers

Five SEO Strategies You Must Implement for Your Company

Many marketers dislike SEO, and that’s putting it mildly. The truth would be to tell you that many hate it. However, we at Camberlion are an exception to this rule, as we believe that the world of SEO is fascinating. Every single year, Google makes numerous changes to the search engine algorithm. The strategy that you used last year may not be adequate for this one, and the new one you develop now might prove to be ineffective in the future.

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A little boy and his father working on laptops is another word for a role model

Why “Leader” Should Be Just Another Word for a Role Model

Leadership is all about getting people to listen, trust and believe in you, your ideas, and the future you will help them build

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Business woman searching email marketing on her digital tablet

Email Marketing: Camberlion’s 360-Degree Guide

If you don’t know where to start and you want to learn everything possible about email marketing, you’ve come to the right place. In this article, we will go over everything: email marketing, why you need it, and how to create a campaign from scratch

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Young searching for good social media strategy on her phone

Let’s See How You Can Easily Create a Social Media Strategy in Just 10 Steps

Your social media marketing strategy is the summary of everything you plan on doing and the goals you have on social media. It’s used as a guide, as it lets you calibrate your actions and enables you to see whether you’re succeeding or failing. With that said, the more detailed a plan is, the better. However, you also want to keep it clean and concise – after all, you will be using it to measure your performance, so it shouldn’t be too broad and unspecific.

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