Customer woman paying for a products using smartphone in beauty store

What is UGC? 3 Examples of User-Generated Content and How Successful Businesses are Implementing It

Promoting your products and services with user-generated content is an idea that’s getting more and more popular. In fact, a recent study by TurnToNetworks shows that for 90% of customers, UGC has more influence over their buying decisions in comparison to promotional emails and even what they find on Google.

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