Business Strategy & Growth

Camberlion Recognized by Clutch as a Leading 2022 SEO Company in Florida

At Camberlion, we channel our passion for people and community-building into delivering modern marketing results. Our strategic perspective always comes down to what’s best for our partners and their customers. We pride ourselves on our ability to provide quality, integrity, and respect. For us, it’s important that all the choices … Read more

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Market research analyst looking at the map

What Does a Market Research Analyst Do? A Short Guide

Market research analysts, often referred to as market researchers, are there to help your company maintain or develop a competitive edge. They do so by finding and delivering data-backed insights into new markets, customer behavior, and competitors. They play a vital role in a company’s entire marketing strategy and are in demand in most industries. A fun fact is that according to the US Bureau of Labor Statistics, the job growth for a market research analyst will increase by 22% over the next few years.

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Young florist holding beautiful bouquet of fresh flowers

The Benefits of Having a Customer-Driven Distribution System

Any business can quickly change its advertising strategy, its prices, and even revamp its entire product line. Of all marketing decisions, the distribution channels are generally the hardest to change once they’ve been set up.

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Man writing podcast business plan

How to Write Your Own Podcast Business Plan and All the Reasons You Should

Planning is not the most exciting business activity you could take on, but it’s one of the most vital ones when starting a new journey. When it comes to creating a podcast, in order to set yourself up for success, you need to put some thought into what you will be talking about, how you will market it, and where you want to go with it in the future.

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Small business accountant use calculator

How to Find a Good Accountant for Small Businesses

Many young entrepreneurs and business owners believe that they don’t need to have an accountant – after all, there’s plenty of accounting software that they can use, right?

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Restaurant owner writing on a blackboard and following business principles

Five Fundamental Business Principles All Business Owners Should Know

As a business owner or manager, your main job is to make the workplace more effective and productive. One thing that might help you achieve that is outlining a list of fundamental business principles that become the guiding light for your organization. These core values and expectations that you set will help your employees understand what the company values and what it aims to achieve.

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Girl working on brand advertising

The Fundamentals of Brand Advertising – All You Need to Know

No matter how good your product is or how well you market it, all those efforts alone cannot guarantee your company’s success. In the current marketplace, having great products and services isn’t enough. Advertising them properly is also not enough. Along with all those things, you need to have a memorable, unique brand that captures the attention of customers and inspires a long-lasting relationship.

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Man putting his money in the wallet

Five Types of Blogs That Make Money in 2022

There are endless opportunities to discuss whatever topic you want through a blog. That’s precisely what makes blogging such an engaging activity nowadays when everyone has an opinion they’d like to share.

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Young elegant businessman greeting his partner by handshake as one of the great integrity examples

Examples of Integrity in the Workplace That Will Inspire You

As a leader, you always have to set an example for your colleagues and employees. Everything you do – the way you talk, the way you behave towards others, the attitude you show towards the work you do – will set an example for everyone around you of what is appropriate and what is not.

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Group of people looking at their phone for the new business trends

Changing Trends in Business That You Need to Stay Ahead of in 2022!

he pandemic in 2019 turned the economy of the world upside down. Coming face to face with these acute challenges, businesses learned to cope. Hence, newest business trends were born which kept not only the small businesses afloat but also helped larger ones deflect bankruptcy.

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