SEO

Man explaining SEO strategies to young workers

Five SEO Strategies You Must Implement for Your Company

Many marketers dislike SEO, and that’s putting it mildly. The truth would be to tell you that many hate it. However, we at Camberlion are an exception to this rule, as we believe that the world of SEO is fascinating. Every single year, Google makes numerous changes to the search engine algorithm. The strategy that you used last year may not be adequate for this one, and the new one you develop now might prove to be ineffective in the future.

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Positive emotional woman showing the surprise while having a giveaway on her blog so she can rank on youtube

10 Tools To Use If You Want Your Video to Rank on YouTube

Deciding which social media platform to use to develop your business is incredibly difficult nowadays. With the rise of TikTok and the presence of other options such as Instagram, Facebook, and even Pinterest, choosing only one or two based on the preferences of your target audience is a challenge

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Woman looking on the phone something about the click-through rate formula

How Do You Calculate CTR? Let’s See the Click-Through-Rate Formula

Click-through rate, or CTR, is one of the most talked-about metrics for measuring engagement within all kinds of pay-per-click (PPC) marketing campaigns. That’s why it’s not shocking that marketers constantly discuss how to improve their CTR, tactics to make their PPC campaigns more successful, and more.

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Chain link building

Link Building for SEO: Everything You Need to Know

When it comes to marketing topics, SEO is perhaps the most complex one. There is so much you need to know and be aware of, that, at times, it can almost feel like an impossible mission to keep up with everything

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Conversion rate effect on woman shopping clothes online

Why is Conversion Rate Optimization So Important?

You might think that online retailers aren’t in need of optimization since customers are simply looking for a specific product within their budget. Essentially, many believe that if someone goes to a retailer’s webpage, that means that they’re already ready and willing to buy something, so the conversion should be easy. However, in most cases, retailers need conversion rate optimization more than many other kinds of online businesses for a lot of reasons, which we will be discussing in this post.

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The door lock with the number as a metaphor for domain authority

Domain Authority — The Ins and Outs!

Domain Authority — ever wondered what it is exactly? SEO (search engine optimization) is a term that is thrown around more often than not when discussing the online presence of different businesses, brands, and even people. If you have no prior knowledge of SEO and what it entails, you have happened upon the right article.

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Different coins as a metaphor for bounce rate

Seven Top Tips for Reducing Bounce Rate

When trying to bring people to your blog, business website, content page, or anything in between, bounce rate is an essential concept to have a grasp on. As technology evolves, search engine optimization and all who utilize it have become increasingly competitive. The online world is becoming just that – a universe of its own!

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Frame with the advertising quote

Off-Page SEO Techniques/Activities To Change Your Ranking Game!

In order to understand off-page SEO techniques, we need to get down to the basics. What is the first thing you do when you come across a new word, issue, or anything else you’re not exactly familiar with or want more information about? You search for it on Google, right?

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Girl looking for the books on SEO in the huge library

Books on SEO You Need To Read This Year

Books are a fantastic way to learn new information and boost your knowledge on any topic, including search engine optimization. In the last few years, SEO has completely transformed the way we do marketing and has made it easier for businesses to get introduced to new audiences.

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Woman working out and watching the SEO training course on her laptop

The Best SEO Training Courses You Need to Know About

If you want to expand your SEO knowledge, one of the best things you can do is enroll in an SEO training course. By doing so, you will be able to learn how to write SEO-friendly content, what steps to take in order to optimize a website and many other marketing tricks that will help you do optimization better. Along with that, enrolling in a course is a great way to network with other marketing specialists or entrepreneurs and build your business connections.

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